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Friday
Feb222013

Communication, Innovation, and Dedication

We had our regular company update meeting today, and I was reminded how important it is to communicate, communicate, communicate! We’ve really been trying to make sure our employees know what we’re focusing on as a company and how they can get involved and make a difference.

After the meeting today, several people came up and thanked us for sharing information—everything from the “big picture” to specific innovative projects we’re working on to specific numbers relating to our sales and recruits. Many of our employees aren’t directly involved in the projects we’re doing, and it’s exciting for them to see how the big picture vision translates into everyday action.

We talked about several things today, including a new monthly “Innovation Day” we’re starting at Stampin’ Up! where all employees take the entire day to be innovative! No meetings, no e-mails, no phone calls, no deadlines. . . an entire day devoted completely to being creative and innovative in whatever way our employees choose. I’m very excited to see what the amazing minds we have at Stampin’ Up! come up with!

We also talked a little bit about Paper Pumpkin—if you haven’t heard about it, you can check it out at mypaperpumpkin.com. This is one of the more innovate projects we’ve launched recently, and it is definitely different from what we’ve done in the past. We explained to our employees that we are focusing on finding new customers in as many different ways as we can, and this was one of those ways.

I did take the opportunity to reaffirm to our employees (and now to you) that our dedication to our demonstrators is unwavering. While we are certainly doing different things to increase awareness of Stampin’ Up! and attract new customers, we remain absolutely commited to making sure that new customers are directed to our demonstrators at every opportunity. We ARE a direct-sales company, and I want to make sure that there is no question about that in anyone’s mind!

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Reader Comments (4)

Thanks for sharing this.
February 22, 2013 | Unregistered CommenterWendie Waldman
Communication IS important. As a long-term demonstrator, one of my biggest complaints (one of very few and far between) is that Stampin' Up! does not communicate well enough with demonstrators what is going on, whether it be new programs, on-going challenges, upcoming ventures. It is very disconcerting to hear stuff "from the street" as it were before the information or all of the information is in my hands. I have no doubt Stampin' Up! is dedicated to the demonstrator. There is, however, sometimes a feeling that the demonstrator is in the dark about a lot of things. Lack of knowledge creates suspicion, fear, doubt, worry and frustration.....which is a lot of why we hear so many demonstrators making suppositions about things that we sort of know about but not really.......was that confusing? That's how many demonstrators feel. Thank you for you continued innovation and adventurous spirit!
February 22, 2013 | Unregistered CommenterL. Fernsler
Shelli I can hardly wait to see what else you have in store for us. I haven't had much luck with getting new customers yet, but it will be worth the wait I am sure...Thanks for doing all that you do for us. It really is appreciated.
February 22, 2013 | Unregistered CommenterTerry Molineux
I wish I could be a fly on the wall during those meetings. LOL. I'm sure the big picture is wonderful and I pray for the success of this company and for all the demonstrators involved with it. I love Paper Pumpkin and can't wait to really start advertising it. It's going to transform how new demos survive without having much stock yet. I always worried that I didn't have the best stamp set yet or all the ink pads or all the punches. With this program I see a new way to promote stampin up without having to own everything. Plus I don't have to cut, prep, design and send the kits. You all do that. LOL. It's awesome! Thank you Shelli.
March 13, 2013 | Unregistered CommenterJackie Barfield

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